The Better Homes AdvantageHome > The Better Homes Advantage1. Power of the Better Homes Brand
Synonymous with quality, integrity, professionalism and experience
2. Growth Strategy
Success breeds success, which is why so many affiliates come to depend upon the systems and tools provided by Better Homes' brands to keep pace with the demands of a growing business. Better Homes' brand specialists guide franchisees through important transition periods when taking their businesses to the next level.
3. Industry-leading Technology
We secure technologies to give franchisees a competitive edge. Our brands' manage award-winning consumer Web sites with cutting-edge features such as the Franchise Group's proprietary Masterkey™ lead management system.
4. Business-focused Results
Each of Better Homes' brands has a consulting program designed to help affiliates maximize business performance and enhance customer satisfaction. Whether for a start up operation or an established market leader, brand consultants tailor programs to keep affiliates on track for peak performance.
5. World Referral Network
More than 8,000 U.S. offices participate in Better Homes' fully
automated Web-based referral network. The network generated over 14,000 well qualified leads in a single year alone.
6. Successful PR and Marketing Model
From the major broadcast networks to the World Wide Web, Better Homes' brands make their mark on the real estate landscape with innovative campaigns that strengthen brand recognition and drive business. Franchisees can leverage national campaigns in their local markets with the help of turn-key marketing programs and property PR.
7. Recruiting and Retention Excellence
The best sales associates want to affiliate with the top companies in their field. In addition to the sheer brand power, the Better Homes brands each offer a host of marketing tools, education programs, and services that can keep real estate professionals productive, satisfied and successful.
8. On-demand Education
Better Homes' brand networks offer numerous training tools and educational programs, both live and online that raise the skills and abilities of consultants and sales associates alike. We consider owners our partners in the common cause of Better Homes' ongoing success. This is why we give them a solid platform to start their business and maximise their potential as a Better Homes franchise.
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![]() In this dynamic real estate market, many companies are striving to gain market share. With over 20 years of experience and success, Better Homes is distinguished by service, excellence and outstanding market savvy. We take special care to protect our clients' privacy, time and assets. Our service is unmatched and the customer experience we create is unforgettable. Better Homes Real Estates Services Private Limited is proud to provide Indian home buyers with a service that goes above and beyond.
![]() Ajay Tiwari, Business Head
Mumbai Operations |