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“We are delighted to welcome Ascot and Co. to the wider Betterhomes family,’’ said Richard Waind, Managing Director at Betterhomes. ‘‘They have built up a fantastic reputation for quality in the market and we feel their core values mirror those that have helped Betterhomes thrive over the last 33 years. By bringing Ascot into the Betterhomes Group, we are now uniquely positioned to offer an unrivaled proposition to our customers across Emirates Living and Dubailand.

 

Current market conditions are challenging but we are certainly starting to see the signs of recovery with new sales reservations in Q1 up 19% year on year. We believe the time is right for further consolidation in the market and we will take the opportunity of expanding the Betterhomes Group through a strategy of organic growth and strategic acquisitions’’.

 

Ascot and Co. has been operating in Dubailand since 2014 as the villa community experts. Ascot will remain an independent company but will be a part of the wider Betterhomes Group, based in the Business Bay branch.

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